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Using Frames to Make Scientific Communication Effective (WP-16-07)

James Druckman and Arthur Lupia

Science can serve as a valuable foundation for the making of public policy. This not only requires sound scientific practice, but also means that scientific findings must be effectively communicated to individuals, organizations, and institutions. Such communication often involves frames that highlight particular aspects of a scientific finding or issue. In this chapter, we discuss ways in which frames can be used to facilitate effective scientific communication, while also highlighting unanswered questions and challenges.

James Druckman, Payson S. Wild Professor of Political Science; Associate Director and Faculty Fellow, Institute for Policy Research, Northwestern University

Arthur Lupia, Hal R. Varian Professor of Political Science, University of Michigan

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